How healthy is your location data? I doubt that many brands spend much time thinking about data health. It’s not the sexiest topic in our industry, and its importance is vastly underestimated. via Search Engine Watch http://ift.tt/1P2b36B
How to use beacons to create customer experiences that connect and convert Here are some suggestions when considering the deployment of beacons in your stores. via Search Engine Watch http://ift.tt/1PsJ5QS