Will 2015’s SEO best practices carry over into 2016?

As we near the end of 2015, it’s important to consider which elements of your SEO campaign will be relevant throughout 2016 and which ones might expire or change in unfamiliar ways. via Search Engine Watch http://ift.tt/1ObIZv6

How social signals really affect your search rankings

If harnessed properly, engagements and activities on social media really can have an effect on your site’s overall ranking, but maybe not in the exact way you think. via Search Engine Watch http://ift.tt/1GjNofD

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