Mobile and desktop SEO: is there really a difference?

While many of the foundational elements of mobile SEO are identical to desktop SEO, there are a number of techniques that are required to amplify search signals for mobile. via Search Engine Watch

Do You Have a Diversified Local Strategy?

Now that Google has reduced its local listing positions, brands using a limited ad strategy deter ranking efforts. Here’s why it’s important to have a diverse marketing strategy. via Search Engine Watch

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