Google Ad 4-pack now shown for 23% of all online search topics

Brand new research out today reveals that, since Google AdWords removed its right-hand side ads and brought in an occasional fourth paid ad position for ‘highly commercial’ search terms, this fourth ad appears for nearly one-quarter of all search topics. It’s...

Google Search Console: a complete overview

The Search Console (or Google Webmaster Tools as it used to be known) is a completely free and indispensably useful service offered by Google to all webmasters. Although you certainly don’t have to be signed up to Search Console in order to be crawled and...

Seven most interesting search marketing news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week we have a bountiful collection of news, a heaving trove of stats and a swollen haul of insight from the last seven days. These adjectives...

How Google fights webspam and what you need to learn from this

Google has this week revealed its annual report on how it has policed the internet over the last 12 months. Or at least how it policed the vast chunk of the internet it allows on its results pages. Although it’s self-congratulatory stuff, and as much as you can...

Five of the most interesting SEM news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week we have loads of paid search stats and research and news on the latest madcap tinkering by Google. Paid search: John Lewis and Amazon...

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